Selling Pharmaceuticals-A Love Affair: For Medical Representatives & All Sales People (Paperback) (ISBN-13: 9781482845952)

This book is called A Love Affair basically for two reasons. The first is that I love medical representatives and wish to empower them to lead fruitful satisfying lives. I have myself worked for seventeen years as a medical representative. This book is the labour of Love and tribute for the medical representatives with whom I have been associated for thirty one years of my life. While rewriting the book for the second time I realised and was amazed by the similarity in the way that a sales person's job must be perused and in the way a young man woos his lady love to persuade her to marry him. In fact the similarities were so wide that the book demanded to be written as A Love Affair. This rewriting of the book made it suitable for all Sales People in addition to the medical representatives, hence the title. The second reason for calling it A Love Affair is the way that the book is written. All the aspects discussed here may be closely related to A Love Affair. Similarities occur that make the understanding of the sales process at once easy and interesting.

Author: Mumtaz Akhtar
ISBN-10: 1482845954
ISBN-13: 9781482845952
Publisher: Partridge India
Language: English
Published: 02/28/2015
Pages: 408
Format: Paperback
Weight: 1.31lbs
Size: 9.00h x 6.00w x 0.91d