Shades of Green: A guide to going green for the rest of us (Paperback) (ISBN-13: 9781440178450)

Julie Vincent, APR Julie has more than 25 years of experience in corporate communications, media relations, crisis management, marketing and writing services. She is president and owner of Wordsmith Communications Group, Inc., a full-service marketing communications consulting firm, and a public relations consultant, Diabetes Care for Roche Diagnostics. Before that, she headed up the Corporate Communications department and served as North American spokesperson for a billion-dollar publicly traded company. She was also Director of Marketing and Community Outreach for a major student lendor. Right out of college, Julie taught journalism, English, speech and creative writing on the secondary level and still holds a lifetime teaching license in the state of Indiana. She is currently an adjunct professor at IUPUI in the Journalism department. A published author and a national award-winning corporate communicator, Julie has a B.S. in Journalism, English and Radio/Television/Film from Ball State University and a M.S. in Journalism and Secondary Education from Butler University. She also has her APR designation from the Public Relations Society of America and is a past president of both the Hoosier Chapter of PRSA and the Indianapolis Public Relations Society. Julie, her husband Dave, and their son Gavin live in Indianapolis. Robert E. Dittmer, APR Bob has more than 28 years experience in public relations, marketing and higher education. His current position as a faculty member in the Indiana University School of Journalism at IUPUI is the culmination more than 15 years as an adjunct faculty member with colleges and universities around the country, in both graduate and undergraduate programs. He teaches public relations courses, is responsible for managing the public relations undergraduate sequence, is director of the Public Relations Graduate Studies Program, and serves as the marketing and retention officer for the school. He is also a member of the university's Enrollment Management Committee. He has served as the Director of Media Relations for both an American government organization with responsibilities for all of Europe, as well as for NATO with responsibilities for information management worldwide. Bob has more than 18 years experience in public relations and advertising agencies, working on a wide variety of clients in both Business-to-Business and Business-to-Consumer arenas. He is also an author, and literary agent. Shades of Green is his fourth published book. With a B.A. from John Carroll University and an M.A. in Communication from Marshall University, and Accreditation from the Public Relations Society of America (PRSA), he is also dedicated to his profession. He was the 1998 President of the Hoosier Chapter, PRSA. He also served as 1999 Chair of PRSA's national Association Section and as Chair of PRSA's East Central District in 2001 (five states). Bob was elected to membership in the Indianapolis Public Relations Society in 1998. Bob and his wife Susan live in Indianapolis.