Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy by Fullerton, Jami A.

Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy (Paperback) (ISBN-13: 9781433130281)

Vendor: Jami A. Fullerton
Product type: Books
Format: Paperback
$64.60
$64.60
$64.60
Subtotal: $64.60
Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy by Fullerton, Jami A.

Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy

$64.60
Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy by Fullerton, Jami A.

Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy

$64.60
Format: Paperback
Description
Description
x
Bridging two camps in the field of international public opinion - nation branding and public diplomacy - Shaping International Public Opinion presents a first-of-its-kind cohesive framework with which readers can better research, teach, practice, and understand the field.

Author: Jami A. Fullerton
ISBN-10: 1433130289
ISBN-13: 9781433130281
Publisher: Peter Lang Inc., International Academic Publi
Language: English
Published: 11/21/2016
Pages: 282
Format: Paperback
Weight: 1.19lbs
Size: 8.90h x 6.00w x 0.80d
By Jami A. Fullerton
By Jami A. Fullerton
x

Jami A. Fullerton (Ph.D., the University of North Texas) is a professor in the School of Media and Strategic Communications and holds the Peggy Layman Welch Chair in Strategic Communications at Oklahoma State University-Tulsa.

Alice Kendrick (Ph.D., the University of Tennessee) is the Marriott Professor of Advertising in the Temerlin Advertising Institute at Southern Methodist University in Dallas, where she teaches communication research and strategy courses.

Recently Viewed Products