Soap, Sex, and Cigarettes: A Cultural History of American Advertising (Paperback) (ISBN-13: 9781133311133)

SOAP, SEX AND CIGARETTES examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.

Author: Juliann Sivulka
ISBN-10: 113331113X
ISBN-13: 9781133311133
Publisher: Cengage Learning
Language: English
Published: 07/19/2011
Pages: 448
Format: Paperback
Weight: 1.25lbs
Size: 9.00h x 6.20w x 0.60d

Review Citation(s):
Choice 02/01/2012