Song Theory: Hidden Messages, Myths, and the Conspiracies Behind the Music (Paperback) (ISBN-13: 9781684819133)

One creator's viral deep dives become a definitive, thought-provoking tour through the music world's most persistent conspiracy theories--inviting readers to listen closer and decide for themselves.

Bold, balanced, and wildly entertaining, Song Theory unpacks the myths, symbols, and hidden messages in music fans obsess over--including backmasking, the 27 Club, occult imagery, celebrity "clones," hidden industry power. Darrell Hester tells us where these theories come from, why they spread, and what they reveal about pop culture, psychology, and power.

Built on the author's hit series, this book blends pop culture analysis, music history, and digital-age folklore. It neither debunks nor sensationalizes; instead, it gives readers the context, tools, and receipts to make sense of the noise--and enjoy their favorite songs in a new light.

Inside, you'll find:

• A tour of music's biggest conspiracies--what's real, what's rumor, and why it matters


• Cultural, psychological, and industry insights that explain how myths go viral and endure


• Smart, conversation-starting analysis that respects readers' curiosity without talking down

If you liked Jelly Roll Blues, The Number Ones, or Major Labels, you'll love Song Theory.