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Strategic CEO Communication (Paperback) (ISBN-13: 9781032725543)
Vendor:
Yeunjae Lee
Product type:
Books
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Description
xThis book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. It is ideal for advanced students in programs related to public relations and communication or corporate leaders seeking research-informed guidance on effective communication for strategic success.
Author: Yeunjae Lee,Cen (April) Yue
ISBN-10: 1032725540
ISBN-13: 9781032725543
Publisher: Routledge
Language: English
Published: 01/22/2026
Pages: 180
Format: Paperback
Weight: 0.56lbs
Size: 9.00h x 6.00w x 0.40d
By Yeunjae Lee
xYeunjae Lee is an Assistant Professor in Public Relations and Strategic Communication in the Department of Journalism and Media Communication at Colorado State University, USA.
Cen (April) Yue is an Assistant Professor of Mass Communication, Advertising, and Public Relations in the College of Communication at Boston University, USA.
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