Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness by Chobanova, Yordanka

Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness (Hardcover) (ISBN-13: 9780230230552)

Vendor: Yordanka Chobanova
Product type: Books
Format: Hardcover
$54.99
$54.99
$54.99
Subtotal: $54.99
Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness by Chobanova, Yordanka

Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness

$54.99
Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness by Chobanova, Yordanka

Strategies of Multinationals in Central and Eastern Europe: Innovation Systems and Embeddedness

$54.99
Format: Hardcover
Description
Description
x
The focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe - namely Nestlé, Unilever and InBev - and analyses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI.

Author: Yordanka Chobanova
ISBN-10: 0230230555
ISBN-13: 9780230230552
Publisher: Palgrave MacMillan
Language: English
Published: 08/21/2009
Pages: 269
Format: Hardcover
Weight: 1.00lbs
Size: 8.50h x 5.40w x 0.80d
By Yordanka Chobanova
By Yordanka Chobanova
x
DR. YORDANKA CHOBANOVA has gained her PH.D. at European University Institute in Florence, Italy. She worked for ARC Fund in Sofia, Bulgaria where she was involved in the team preparing InnovationBg reports and numerous other policy studies related to the National Innovation System of Bulgaria. She is currently attaché at the Permanent Representation of the Republic of Bulgaria to the EU dealing with Structural Funds and regional development issues.

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