Successful Proposal Strategies for Small Businesses: Using Knowledge Management to Win Government, Private-Sector, and International Contracts (Hardcover) (ISBN-13: 9781580539579)

Newly expanded and thoroughly revised to reflect and meet the demands of a high-velocity global business environment, the Fourth Edition of this popular book and its companion CD-ROM help small and mid-sized businesses as well as non-profit organizations and public-sector agencies to achieve effective, efficient, and disciplined business development, proposal development, and knowledge management (KM) processes. Among an extensive array of updates and new material, the Fourth Edition discusses storytelling as a proposal art, the value of front-end proposal planning and storyboarding, the importance of honoring the customer mission in proposals, and the latest trends in performance-based acquisition (PBA). CD-ROM Included Features a searchable directory of government agencies, easy-to-use proposal templates, and an extensive list of acronyms.

Author: Robert S. Frey
ISBN-10: 1580539572
ISBN-13: 9781580539579
Publisher: Artech House Publishers
Language: English
Published: 02/28/2005
Pages: 569
Format: Hardcover
Weight: 2.63lbs
Size: 10.44h x 7.18w x 1.42d

Review Citation(s):
Business Connections 06/01/2005 pg. 27