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Supermarket Wars: Global Strategies for Food Retailers (Paperback) (ISBN-13: 9781349514434)
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A. Seth
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Books
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Description
xLeading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.
Author: A. Seth, Geoffrey Randall
ISBN-10: 1349514438
ISBN-13: 9781349514434
Publisher: Palgrave MacMillan
Language: English
Published: 09/05/2005
Pages: 187
Format: Paperback
Weight: 0.58lbs
Size: 8.50h x 5.50w x 0.47d
Author: A. Seth, Geoffrey Randall
ISBN-10: 1349514438
ISBN-13: 9781349514434
Publisher: Palgrave MacMillan
Language: English
Published: 09/05/2005
Pages: 187
Format: Paperback
Weight: 0.58lbs
Size: 8.50h x 5.50w x 0.47d
By A. Seth
xANDREW SETH is is Chairman of the Ingram Partnership and a non-executive director of several companies. After thirty years as an international manager for Unilever he was Chairman of Lever Brothers UK until 1995. He is a governor of the Royal Shakespeare Company, a board member of Dulwich College Enterprises, and of Dulwich International College China. He is a former board member of the Consumers' Association and former Pro Chancellor of Kingston University. GEOFFREY RANDALL is an Independent Consultant to several leading companies and marketing and retailing specialist. He is a leading business academic, former Head of Business Studies at Greenwich University and the author of five books.
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