Technolog Know-How, Organizational... (Paperback) (ISBN-13: 9789813203280)

This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy -- including licensing strategy -- are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.