The 1% Windfall: How Successful Companies Use Price to Profit and Grow by Mohammed, Rafi

The 1% Windfall: How Successful Companies Use Price to Profit and Grow (Hardcover) (ISBN-13: 9780061684326)

Vendor: Rafi Mohammed
Product type: Books
Format: Hardcover
$29.99
$29.99
$29.99
Subtotal: $29.99
The 1% Windfall: How Successful Companies Use Price to Profit and Grow by Mohammed, Rafi

The 1% Windfall: How Successful Companies Use Price to Profit and Grow

$29.99
The 1% Windfall: How Successful Companies Use Price to Profit and Grow by Mohammed, Rafi

The 1% Windfall: How Successful Companies Use Price to Profit and Grow

$29.99
Format: Hardcover
Description
Description
x

"This breakthrough 'how to' book offers a practical and comprehensive framework that shows companies how to use price to drive profits from diverse customer segments in offensive and defensive (recession, inflation, and new competitor) situations." -- Richard Spaulding, Member of the Board of Directors, Scholastic Corporation

Rafi Mohammed, author of The Art of Pricing, shows businesses how to reap financial windfalls and sustain growth using the underexploited and often overlooked strategy of setting prices.



Author: Rafi Mohammed
ISBN-10: 0061684325
ISBN-13: 9780061684326
Publisher: Harper Business
Language: English
Published: 03/16/2010
Pages: 256
Format: Hardcover
Weight: 0.88lbs
Size: 9.28h x 6.58w x 0.98d

Review Citation(s):
Booklist 03/01/2010 pg. 38

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