The 23 Commandments of Branding: 23 Proven Branding Strategies to Promote Your Business without Going Broke (Paperback) (ISBN-13: 9781728691756)

Why do 80% of start- up businesses fail in less than 3 years? They fail because the business owners fail to brand and market their business effectively. The 23 Commandments of branding will show you the brand building secrets to help keep your business from failing.

I use these same techniques to help my clients at the radio station I currently work at. These are proven branding techniques that my freelance clients pay me for - on retainer every month.

My clients include; Attorneys, Car Dealers, Club Owners, Real Estate Professionals, Pastors, Politicians and more. And they all pay me good money to help them. And now you can own all 23 of these valuable branding secrets at a fraction of what my clients pay me.

You'll learn what branding is and what branding is not.

• You'll learn how to know who your target customer is and how to engage them in a way will help generate positive cash-flow for your brand.
• The one thing you must NEVER do when trying to brand your business Hint: you'll see people making this mistake everyday once you know what it is.
• You'll learn how to master the secret marketing. technique which is used by every successful business to get more people to buy from them.
• You'll find the MOST IMPORTANT thing you can't forget to include in all of your brand building efforts. The one thing your brand literally can't live without.
• You'll learn a secret technique that brilliant brand masters like Steve Jobs used to grow the Apple Brand into most profitable in the world today.
• You'll understand the secret principle of what people need from you - before they will be willing to buy from you. Hint: It's not lower costs. In fact, people will be willing to buy high priced goods and services from you after you understand and PROPERLY use this secret.
• You'll discover methods companies like Disney use to create new generations of fans, Every. Single. Day.
• You'll learn the science behind doing one simple thing in your branding efforts is proven to help you get more customers and keep them.
• You'll learn how and when to use logic and when to use emotions when branding your business.

• Find out why you sometimes need to use the shock effect for your branding to work.
• Discover secret branding words and strategies to help you sell more than all of your competition.
• You'll discover the super-simple 7 step strategy that will make your brand stick your prospects minds and make your brand easy to remember.
• Learn which words do not work and which words do work when you're creating your advertising, branding and marketing materials.
• You'll learn the most important action you can take while working to generate more cash-flow for your brand.
• Plus, you'll learn the most important action you can take while working to generate more cash-flow for your brand.
• Discover how to tell the right story for your brand