The 36 Stratagems to Launch and Market Your Product: Decode Ancient Chinese Wisdom for Niche Discovery, Positioning, and Unconventional Promotion (Paperback) (ISBN-13: 9781968837051)

Do you feel like you're doing everything "right"-posting, advertising, pitching-and still struggling to get attention while bigger brands dominate the market?
Good news: ancient China has a few tricks you haven't tried yet. And this book will show you how to use them today.
This is the third book in my Thirty-Six Stratagems series. But don't worry, you can read this book on its own; you don't need to have read the others.
The core idea is the same as the first two volumes - ancient Chinese strategies made useful for modern life - but this time, we're moving into product launch and marketing.
This book is for indie makers, creators, and small business owners who can't outspend the competition - but want to outthink them.


Author: Jimmy Lai
ISBN-10: 1968837051
ISBN-13: 9781968837051
Publisher: Lai House
Language: English
Published: 07/24/2025
Pages: 178
Format: Paperback
Weight: 0.54lbs
Size: 9.00h x 6.00w x 0.41d