THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands. by Hart, Matt

THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands. (Paperback) (ISBN-13: 9781646333158)

Vendor: Matt Hart
Product type: Books
Format: Paperback
$14.95
$14.95
$14.95
Subtotal: $14.95
THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands. by Hart, Matt

THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands.

$14.95
THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands. by Hart, Matt

THE A-Z of FANDOM: Harness the Power of Fans to Make World-Changing Brands.

$14.95
Format: Paperback
Description
Description
x
FORGET CUSTOMERS, THINK FANS.A-Z of FANDOM distils 20+ years of pioneering fan and brand innovation with global leaders; from American Idol, BBC and Cisco to Spotify, Unicef and Warner Music. Itʼs for business and brand owners seeking advantage through harnessing the power of fans; combining purpose, creativity and sustainability to change your world and ours."Matt is responsible for putting fans back at the heart of Sony Music"Ged Doherty, Chairman of the BPI and BRIT Awards, Co-Founder of Raindog Films, Former Chairman & CEO of Sony Music UK.

Author: Matt Hart
ISBN-10: 1646333152
ISBN-13: 9781646333158
Publisher: Mhip
Language: English
Published: 06/29/2020
Pages: 98
Format: Paperback
Weight: 0.25lbs
Size: 7.99h x 5.00w x 0.23d

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