The Achieving Society (Paperback) (ISBN-13: 9781891396397)

2010 Reprint of 1961 edition. David C. McClelland (1917- 1998) was an American psychological theorist. Noted for his work on achievement motivation. David McClelland is most noted for describing three types of motivational need, which he identified in his 1961 book, The Achieving Society: 1. achievement motivation, 2. authority/power motivation, 3. affiliation motivation. His now classic book provides a factual basis for evaluating economic, historical, and sociological theories that explain the rise and fall of civilizations.

Author: David C. McClelland
ISBN-10: 1891396390
ISBN-13: 9781891396397
Publisher: Martino Fine Books
Language: English
Published: 12/10/2010
Pages: 530
Format: Paperback
Weight: 1.69lbs
Size: 9.00h x 6.00w x 1.18d