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Shouldn't your boat's name lookas distinctive as your boat?
A well-chosen and well-designed name on atransom or topsides is the finishing touch and creates the ultimate first impression for any boat.Your boat's name is the single most highly visible clue to your nautical interests and sensibilities.Whether the name is whimsical (Y-Knot), classical (Terpsichore), irreverent (Aquaholic), mythical(Valkyrie), sly (For Sail), romantic (Wayfarer), or full of attitude (Bite Me), it won't communicateyour message without an effective design.
Laurie Churchman is an assistant professor of graphic design at the University of Pennsylvania, the principal of Designlore, a Philadelphia graphic design firm, and an AIGA national board member. She is keenly interested in the intersection of typography, design, craft, and technology, and has lectured widely on the topic. This is her first book.
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