The Authority Guide to Writing and Implementing a Marketing Plan: A step-by-step manual to make you a smarter marketer and maximise your business prof (Paperback) (ISBN-13: 9781909116900)

Have a sales plan? Now you need a marketing plan. Written especially for small businesses, this Authority Guide shows you how to write and execute your marketing plans efficiently and accurately. Ambrose and Jo Blowfield will help you create a plan using proven, affordable marketing tactics for both digital and traditional strategies. You'll have a year long marketing plan that is structured, well thought out and targeted to your ideal clients, allowing you proactively to promote your business.