The B Corp Handbook, Second Edition: How You Can Use Business as a Force for Good [Standard Large Print 16 Pt Edition] (Paperback) (ISBN-13: 9780369372987)

B Corps are a global movement of more than 2,700 companies in 60 countries-like Patagonia, Ben & Jerry's, Kickstarter, Danone North America, and Eileen Fisher-that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification. Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation-it must be a core value for any company that aspires to make money and make a difference. While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.

Author: Ryan Honeyman, Tiffany Jana
ISBN-10: 0369372980
ISBN-13: 9780369372987
Publisher: ReadHowYouWant
Language: English
Published: 04/26/2019
Pages: 512
Format: Paperback
Weight: 1.41lbs
Size: 9.21h x 6.14w x 1.27d