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Most books in this area are focused to any one of the managerial functions. To integrate functions and domains to provide learners a comprehensive picture of conducting global businesses has been a key aim of this project. A rich blend of principles and case studies are used to communicate this sense.
Author: Babu George
ISBN-10: 1527518183
ISBN-13: 9781527518186
Publisher: Cambridge Scholars Publishing
Language: English
Published: 11/08/2018
Pages: 299
Format: Hardcover
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