The Clarity Project: 4 steps to simplifying your sales message and attracting more clients online (Paperback) (ISBN-13: 9781910600122)

A simple step by step easy to understand system for businesses who want to attract new clients faster using the internet and social media.

The Clarity Project (introduction by Dan Meredith) was written for businesses who are struggling to bring in new clients using their current websites or who are not sure where to start when it comes to marketing online. It's for business owners who want to find and attract new clients or customers, make more sales online and learn how to craft an effective marketing strategy that can transform a business and boost profits.

Have you invested time and resources in your website, only to find it has failed to bring you regular sales? I see this a lot from the businesses I work with and this is why I wrote The Clarity Project.

This easy to read and non technical step by step system for growing your business online will teach you:

• A simple but effective step-by-step strategy to gain clarity about your target market, develop your "killer headline" and create a marketing strategy that will attract new and profitable clients into your business
• Why the majority of businesses fail to explain their offering in a language that their potential clients understand and lose out on sales because of it, plus how you can easily fix this
• How to easily get up to 40% of your website visitors to leave you with their contact details instead of the usual 1% most business websites get
• How your business can make more sales by focusing on solving your client's most pressing problems and showing that you understand what they need
• How to effectively stand out from your competition by using the power of your story and personality in your marketing
• How to easily get more referrals and repeat business by forging and strengthening real life relationships with clients and potential clients
• The vital business numbers and statistics you must know before you even think about investing a single penny in paid advertising for your business
• How you can nearly always guarantee a positive return on your online marketing spend