The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups by Sauberschwarz, Lucas

The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups (Hardcover) (ISBN-13: 9783030791131)

Vendor: Lucas Sauberschwarz
Product type: Books
Format: Hardcover
$99.99
$99.99
$99.99
Subtotal: $99.99
The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups by Sauberschwarz, Lucas

The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups

$99.99
The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups by Sauberschwarz, Lucas

The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-Ups

$99.99
Format: Hardcover
Description
Description
x

65% of global CEOs are concerned about losing the innovation race against disruptive start-ups. The supposed solution: copying their methods. But as corporations are not start-ups, this is a fatal mistake. Most ideas never reach successful implementation, and innovation becomes frustration. So how does a solution look like that enables large firms to systematically leverage their existing strength and thus win the innovation race sustainably? The answer is the 5C process for efficient innovation. This book closes a gap in the practice-oriented innovation literature - and brings the desire for innovation back to established companies.

The road to successful innovation management is long - this book is the shortcut.

Thomas Weiler, VP Innovation Portfolio & Strategic Programs, Deutsche Telekom


An overdue update on traditional R&D processes for the 21st century.

Uwe Wagner, CTO, Schaeffler


Anyone who has ever experienced the methodology described here in practice will hide the book from the competition!

Dr. Carsten Stker, World Economic Forum, Global Future Council-Member



Author: Lucas Sauberschwarz, Lysander Weiss
ISBN-10: 3030791130
ISBN-13: 9783030791131
Publisher: Springer
Language: English
Published: 02/01/2022
Pages: 197
Format: Hardcover
Weight: 1.10lbs
Size: 9.47h x 6.40w x 0.60d
By Lucas Sauberschwarz
By Lucas Sauberschwarz
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Lucas Sauberschwarz is Managing Director of the strategy consultancy Venture Idea and Director of the Center for Innovation at the SGMI Management Institute St. Gallen, Switzerland.

Lysander Weiss is Partner of the strategy consultancy Venture Idea, academic researcher at the HHL Leipzig Graduate School of Management, and a lecturer on strategy, innovation and new work.

Lucas Sauberschwarz and Lysander Weiss are best-selling authors and leading experts in the fields of strategy, innovation and new work. Together, they run the management consultancy Venture Idea, which was awarded as Germany's best medium-sized consultancy for Innovation & Growth (2018) and Strategy (2019) by Germany's leading business magazine WirtschaftsWoche. They regularly share their expertise in publications, teaching and as keynote speakers.

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