The Crowd: A Study of the Popular Mind (Paperback) (ISBN-13: 9781453826676)

In The Crowd: A Study of the Popular Mind, social theorist Gustave Le Bon gives historical insight into the political thinking of his era while offering timeless social commentary. Le Bon challenges the reader to contemplate how individual ideas change-often to a destructive end-when employed in a setting of groupthink. As technology and communications innovations make group formation easy and accessible for better or for worse, this book's message is certainly one that will not be lost in the crowd.

Author: Gustave Le Bon
ISBN-10: 145382667X
ISBN-13: 9781453826676
Publisher: Createspace Independent Publishing Platform
Language: English
Published: 09/17/2010
Pages: 122
Format: Paperback
Weight: 0.57lbs
Size: 10.00h x 7.99w x 0.26d