The Ernst & Young Business Plan Guide (Paperback) (ISBN-13: 9780470112694)

In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business-by attracting the interest of potential investors-but it can also help you keep tabs on your progress once the business is up and running.

Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal.

Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.

* Advice on how to write and develop business plans
*

A realistic sample plan
*

All new sections on funding and financing methodswith provisions for restructuring and bankruptcy
*

Tips for tailoring plans to the decision makers

Author: Brian R. Ford, Jay M. Bornstein, Patrick T. Pruitt
ISBN-10: 0470112697
ISBN-13: 9780470112694
Publisher: Wiley
Language: English
Published: 06/04/2007
Pages: 256
Format: Paperback
Weight: 0.68lbs
Size: 8.94h x 6.08w x 0.66d