The Geek Way: The Radical Mindset That Drives Extraordinary Results (Hardcover) (ISBN-13: 9780316436700)

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In this "handbook for disruptors" (Eric Schmidt), The Geek Way reveals a new way to get big things done. It will change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation. What is "being geeky?" It's being a perennially curious person, one who's not afraid to tackle hard problems and embrace unconventional solutions. McAfee shows how the geeks have created a new culture based around four norms: science, ownership, speed, and openness. The geek way seems odd at first. It's not deferential to experts, fond of planning and process, afraid of mistakes, or obsessed with "winning." But it explains everything from why Montessori babies turn out to be creative tinkerers to how newcomers are disrupting industry after industry (and still just getting started).

When all four norms are in place, a culture emerges that is freewheeling, fast-moving, egalitarian, evidence-driven, argumentative, and autonomous. Why does the geek way work so much better? McAfee provides an original answer: because it taps into humanity's superpower, which is our ability to cooperate intensely and learn rapidly. By providing insights from the young discipline of cultural evolution, McAfee shows that when we come together under the right conditions, we quickly figure out how to build reusable spaceships and self-correcting organizations. Under the wrong conditions, though, we create bureaucracy, chronic delays, cultures of silence, and the other classic dysfunctions of the Industrial Era.

Mixing cutting-edge science, history, analysis, and stories that show the geek way in action, McAfee offers a new way to see the world and empowering tools for seizing the big opportunities of today and tomorrow.

Author: Andrew McAfee
ISBN-10: 0316436704
ISBN-13: 9780316436700
Publisher: Little Brown and Company
Language: English
Published: 11/14/2023
Pages: 336
Format: Hardcover
Weight: 1.10lbs
Size: 9.30h x 6.20w x 1.20d

Review Citation(s):
Kirkus Reviews 10/01/2023
Booklist 10/15/2023 pg. 7
Publishers Weekly 11/06/2023