The Good Business: How to Bootstrap a Business to $10m and Beyond (Hardcover) (ISBN-13: 9781961462953)

There is a kind of company that looks successful... and a kind that actually produces a good life. The Good Business is the latter.

The Good Business is profitable, stable, and built for the long term. It creates freedom instead of consuming it. It supports families, develops leaders, and grows steadily without sacrificing values, culture, or control. It may never be flashy, but over time, it wins.

Most entrepreneurs are never taught how to build this kind of business. They're taught to chase growth, funding, or exits, only to find themselves trapped in companies that depend entirely on them and take more than they give. This book defines a different path.

Drawing from their experience bootstrapping and scaling a company past $10 million in revenue, Christian Hyatt and Christian White name The Good Business and show how to build one, without venture capital or private equity, and without trading your life for your company.

If you believe business should make life better, not smaller, this book will show you what The Good Business is and how to build it.