The Nature of Public Relations (Hardcover) (ISBN-13: 9781258436155)

The Nature of Public Relations is a comprehensive book written by John Emerson Marston that delves into the fundamental concepts and principles of public relations. The book provides a thorough understanding of the role of public relations in modern society, its history, and its evolution over time. It covers the various theories, practices, and techniques used in public relations, including communication strategies, media relations, crisis management, and reputation management. The book also explores the ethical and social responsibilities of public relations professionals and the impact of digital media on the field. With its clear and concise writing style, The Nature of Public Relations is an essential resource for students and professionals alike who seek to understand and excel in the field of public relations.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

Author: John Emerson Marston
ISBN-10: 1258436159
ISBN-13: 9781258436155
Publisher: Literary Licensing, LLC
Language: English
Published: 07/21/2012
Pages: 402
Format: Hardcover
Weight: 1.55lbs
Size: 9.00h x 6.00w x 0.88d