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The aim of this book is to examine digitalized mass society through the new collective behaviors of people connected by smartphones and other electronic devices. It departs from previous works by rethinking the plausibility of invisible crowds and digital swarms that form in cyberspace to become commercially and politically expedient.
Raymond L. M. Lee, PhD (University of Massachusetts-Amherst), was previously on the sociology faculty at the University of Malaya, Malaysia and presently is a non-affiliated researcher of modernity, religion and mass society.
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