The Nexus Initiative (Paperback) (ISBN-13: 9780578488400)

Stop Networking: Networking is broken. Too many people view it as a form of taking. They want your business. They want your referrals. They want your advice. With everyone trying to get something from you, how are you ever supposed to receive the things you need to grow? You can't. That's why you need a new system. That's why you need a neXus. Start Giving: It's no secret. No great leader succeeds without the help of close supporters and advisors. But what great leaders know (that isn't so obvious) is that you get there by giving. Industrial Psychologist Brent Henley illustrates how easy it is to create and sustain a neXus and why you must make it part of your long-term growth strategy. By creating a structured, invested group of people who shift their focus from taking to giving, a profitable chain reaction occurs. New clients call. New opportunities emerge. To others, you seem to effortlessly grow your business, reach your goals and expand your possibilities for success. It's your neXus.