The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business by Albrecht, Karl

The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business (Paperback) (ISBN-13: 9780887306396)

Vendor: Karl Albrecht
Product type: Books
Format: Paperback
$16.99
$16.99
$16.99
Subtotal: $16.99
The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business by Albrecht, Karl

The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business

$16.99
The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business by Albrecht, Karl

The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business

$16.99
Format: Paperback
Description
Description
x
Total Commitment to the Customer:
The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:
  • Finding the "Invisible Truth" about your customer
  • Creating new, long-term rules for the Game
  • Winning the hearts, minds, and hands of your people
  • Making all systems, policies, and procedures customer-friendly
  • Keeping score and leading the way


Author: Karl Albrecht
ISBN-10: 088730639X
ISBN-13: 9780887306396
Publisher: Harper Business
Language: English
Published: 05/26/1993
Pages: 256
Format: Paperback
Weight: 0.43lbs
Size: 8.18h x 5.49w x 0.81d

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