The Panic Profiteers: How Fear Became a Business and You Became the Customer (Paperback) (ISBN-13: 9798289944405)

Fear sells. And business is booming.

If you've ever clicked a headline, bought something "just in case," or stocked up on anything because a commercial made you nervous - this book is for you.

The Panic Profiteers is a funny, insightful look at how fear became a billion-dollar business. From marketing tricks and panic-driven product launches to media hysteria and wellness scams, this book exposes the strange, brilliant, and sometimes ridiculous ways fear is used to sell just about everything.

You'll learn:

- Why urgency works - even when you know it's fake

- How media and marketers profit from panic

- What makes us buy when we're stressed, anxious, or overwhelmed

Whether you're fascinated by human psychology, tired of being manipulated by ads, or just want a laugh that makes you think - this is the funny business book for you.

Perfect for fans of Freakonomics, Everything Is F*cked, and Humor, Seriously.

Get ready to laugh, think, and maybe cancel a few subscriptions.

Author: Bob Jones
ISBN-13: 9798289944405
Publisher: Independently Published
Language: English
Published: 06/27/2025
Pages: 136
Format: Paperback
Weight: 0.42lbs
Size: 9.00h x 6.00w x 0.29d