The Psychology of spending: Unraveling the mysteries behind our financial choices (Paperback) (ISBN-13: 9798322791669)

The Psychology of Spending" explores the relationship between human psychology and consumer behavior, focusing on emotional and cognitive factors, advertising, social comparison, and self-expression. It also delves into impulsive buying, addictive behaviors, and marketing strategies. Drawing from extensive psychology research, the book offers insights and strategies for making informed and mindful spending choices, providing a comprehensive understanding of consumer behavior.

Author: Jonas Charles Kpabitey
ISBN-13: 9798322791669
Publisher: Independently Published
Language: English
Published: 04/13/2024
Pages: 34
Format: Paperback
Weight: 0.13lbs
Size: 9.00h x 6.00w x 0.07d