The RED APPLES Way: How Nine Core Values Transformed A Business Founded On Fear & Desperation Into One Of Passion & Purpose (Paperback) (ISBN-13: 9781966168584)

Laid off from his job, desperate to provide for his family, The RED APPLES Way is the candid story of one "accidental entrepreneur's" trajectory to small business greatness, growth, and international honors, guided by nine impactful and transferable core values. Put aside your mission-and-vision exercises and discover how a foundation of values including integrity, accountability, and community impact can become your most valuable competitive asset.