The Self-Publisher's Amazon Playbook: The Author's Manual to Crafting Book Listings That Sell (Paperback) (ISBN-13: 9781959009221)

In a crowded bookstore, you need to stand out to boost visibility and get in front of your ideal readers. This book will teach you how to fine-tune your Amazon book listing and leverage available tools for maximum discoverability, impact, and sales.

Why This Book Is Essential for Authors:

Navigating Amazon's publishing platform can be overwhelming. As the world's largest online bookstore, Amazon's search and discovery engine can either work for or against you. This guide helps authors unlock Amazon's potential to gain a competitive edge.

What You'll Learn:

• Maximize Visibility: Use strategic keywords and category placements to make your book more easily discoverable
• Utilize Amazon Tools: Take advantage of features like A+ Content, Author Central, and other tools you may not know of to improve your book marketing
• Boost Sales: Implement techniques that address common reader objections and encourage more purchases

Key Highlights:

• Professional Book Listings: Create a polished, professional listing that builds trust with readers leading to more sales
• Continual Optimization: Understand how tweaking your listing post-publication keeps it competitive and relevant

Who Should Read This Book?

It is ideal for authors at any stage, whether you're starting or looking to fine-tune existing listings. This book requires a basic knowledge of how to upload book files on Amazon and breaks down practical steps for leveraging available Amazon tools for greater success.