The Strategy Planning Process: Analyses, Options, Projects (Paperback) (ISBN-13: 9783662516034)

Preface.- Brief contents.- Contents.- List of figures.- List of inserts.- Introduction.- Part I: Idea of strategic planning.- Part II: Strategic documents and strategy planning process.- Part III: Initializing strategic planning.- Part IV: Strategic analysis at the corporal level.- Part V: Developing the corporate strategy.- Part VI: Strategic analysis at the business level.- Part VII: Developing the business strategies.- Part VIII: Finalizing strategic planning.- Glossary.- Index.- Bibliography.

Author: Rudolf Grünig, Richard Kühn
ISBN-10: 3662516039
ISBN-13: 9783662516034
Publisher: Springer
Language: English
Published: 10/12/2016
Pages: 277
Format: Paperback
Weight: 0.92lbs
Size: 9.21h x 6.14w x 0.62d