The Thong Principle: Saying What You Mean and Meaning What You Say (Paperback) (ISBN-13: 9781637422106)

The Thong Principle has little to do with beachwear and everything to do with effective communication. It's about ensuring messages are successful for the sender - and the receiver.

The book delves into the elements that comprise successful communications - conciseness, clarity, concreteness, and much more. It also puts those elements into context. Communications that miss the mark confuse and annoy. They fail to deliver their message. They damage our credibility and erode goodwill.

The Thong Principle overflows with real-world examples to help us understand why we fail to get our messages across as intended.

Then it explains how we can anticipate, identify, and correct errors and oversights. This is both at the highest level - including building and maintaining trust - and down in the weeds where even one word makes a difference.

The Thong Principle will draw you in and keep you reading with:

• Examples
• Exercises
• Information that resonates.

It's also funny. Laughter and learning are wonderful partners.

Author: Donalee Moulton
ISBN-10: 1637422105
ISBN-13: 9781637422106
Publisher: Business Expert Press
Language: English
Published: 05/16/2022
Pages: 144
Format: Paperback
Weight: 0.44lbs
Size: 9.00h x 6.00w x 0.31d