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The Vest-Pocket MBA: Fourth Edition (Paperback) (ISBN-13: 9781591844334)
Vendor:
Jae K. Shim
Product type:
Books
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Description
x The bestselling pocket problem-solver for today's busy executive, now fully revised and updated.
Author: Jae K. Shim, Joel G. Siegel, Allison I. Shim
ISBN-10: 1591844339
ISBN-13: 9781591844334
Publisher: Penguin Publishing Group
Language: English
Published: 12/27/2011
Pages: 576
Format: Paperback
Weight: 0.97lbs
Size: 8.37h x 4.31w x 1.23d
This bestselling, soup-to-nuts book teaches the techniques and methods used in the country's finest MBA programs. Presented in an accessible question-and-answer format, The Vest-Pocket MBA helps readers quickly pinpoint all the formulas, ratios, and rules of thumb they need to analyze and evaluate nearly any problem.
This fully revised fourth edition covers many important business concepts and recent developments, including strategic cost management, balanced scoreboard, global competition, business process reengineering, target pricing, e-marketing, and cloud computing. It also features tools for evaluating any company's financial health and scores of tables, graphs, and charts that simplify complex problems.
The Vest-Pocket MBA offers a wealth of indispensible information for the modern decision-maker, from the B-school student to the senior executive.
Author: Jae K. Shim, Joel G. Siegel, Allison I. Shim
ISBN-10: 1591844339
ISBN-13: 9781591844334
Publisher: Penguin Publishing Group
Language: English
Published: 12/27/2011
Pages: 576
Format: Paperback
Weight: 0.97lbs
Size: 8.37h x 4.31w x 1.23d
By Jae K. Shim
xJae K. Shim, Ph.D., is professor of business at California State University, Long Beach, and CEO of Delta Consulting Company, a management consulting and training firm. He has been a consultant to commercial and nonprofit organizations over 30 years, and has over 50 college and professional books to his credit, including The Vest-Pocket CPA and The Vest-Pocket CFO.
Joel G. Siegel, Ph.D, CPA, is a professor of accounting and finance at Queens College of the City University of New York, and is a financial consultant. He is the author of 65 published books and over 300 articles.
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