Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example by Frank, Vanessa

Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example (Paperback) (ISBN-13: 9783656503972)

Vendor: Vanessa Frank
Product type: Books
Format: Paperback
$37.90
$37.90
$37.90
Subtotal: $37.90
Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example by Frank, Vanessa

Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example

$37.90
Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example by Frank, Vanessa

Tobacco consumption and its role in the frame of the mega trend 'healthstyle': California's 'Project 99' as an example

$37.90
Format: Paperback
Description
Description
x
Seminar paper from the year 2013 in the subject Business economics - Miscellaneous, grade: 1,7, Zeppelin University Friedrichshafen, course: Master Seminar Strategic Change Management, language: English, abstract: This essay will take a look at the tobacco consumption in the frame of the megatrend 'healthstyle' and especially California's 'Project 99 Model', which has the potential of being a trendsetter for other regions trying to fight the high rate of smokers. The paper should be seen as a continuative thinking to the topic of general changes in tobacco industry.

Author: Vanessa Frank
ISBN-10: 3656503974
ISBN-13: 9783656503972
Publisher: Grin Verlag
Language: English
Published: 07/14/2014
Pages: 20
Format: Paperback
Weight: 0.12lbs
Size: 10.00h x 7.00w x 0.04d

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