Top Secrets for Using LinkedIn to Promote Your Business or Yourself: A Complete Step-by-Step Guide to Discover the Power of LinkedIn (Paperback) (ISBN-13: 9781450218986)

GINI GRAHAM SCOTT, Ph.D., J.D., is a nationally known writer, consultant, speaker, and seminar/workshop leader, specializing in business and work relationships and in professional and personal development. She is founder and director of Changemakers Publishing and Writing and of E-Book Publishing. She has extensive experience doing PR for her own books and for clients - from writing press kits to sending out press releases to organizing promotional events. This PR has included using LinkedIn and other social media for over three years. She has been interviewed as a featured expert guest on hundreds of TV and radio programs, including Oprah and Good Morning America. She also has her own PR service - PR and Networking Connection (www.prandnetworkingconnection.com), which sends out PR releases for clients to thousands of contacts in the TV, radio, print, and Internet media.

She has published over 50 books on diverse subjects. Her latest books on business relationships, professional development, and marketing include: - TOP SECRETS FOR DOING YOUR OWN PR - WANT IT, SEE IT, GET IT!: VISUALIZE YOUR WAY TO SUCCESS - DISAGREEMENTS, DISPUTES AND ALL-OUT WAR - 30 DAYS TO A MORE POWERFUL MEMORY - A SURVIVAL GUIDE FOR WORKING WITH HUMANS...MANAGING EMPLOYEES FROM HELL...and WORKING WITH BAD BOSSES - LET'S HAVE A SALES PARTY - SUCCESS IN MLM, NETWORK MARKETING, AND PERSONAL SELLING - BUILDING A WINNING SALES TEAM

Scott has received national media exposure for her books (including appearances on Good Morning America, Oprah, Montel Williams, CNN, and the O'Reilly Factor). She hosts a radio talk show series, CHANGEMAKERS, featuring interviews on various topics, which is syndicated through the HealthyLife.Net Radio Network to over 400,000 listeners. More details about the show are at www.changemakersradio.com.

She received a Ph.D. in Sociology from the University of California in Berkeley, a J.D. from the University of San Francisco Law School, and M.A.s in Anthropology, Mass Communications and Organizational/Consumer/Audience Behavior, and Popular Culture and Lifestyles from California State Unversity, East Bay.