Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Discover summer reading lists for all ages & interests!
Find Your Next Read

This volume considers world-making as the intersection of the fan pilgrimage experience and the responses of destinations. It critically examines the emerging field of popular culture tourism and its close connection with fan studies and placemaking. The chapters illustrate how different destinations capitalise on expressive cultural practices to attract fan tourists, the processes involved in their tourismification, and the outcomes for both visitors and local communities. The book establishes a common ground for the comprehensive and critical study of popular culture tourism development and fandom. It integrates theory and practice and provides evidence-based recommendations for popular culture destinations. It is a useful resource for researchers in tourism management, fandom, pop culture and media studies, as well as for those working in the tourism industry.
Vassilios Ziakas is Associate Professor in Sport and Event Management, Honorary Faculty, University of Liverpool, UK. He is editor-in-chief of the book series Event Management Theory and Methods (Goodfellow).
Christine Lundberg is Professor of Tourism Management at the Norwegian School of Hotel Management, University of Stavanger, Norway. She is co-editor (with Vassilios Ziakas) of The Routledge Handbook of Popular Culture and Tourism (2018).
Maria Lexhagen is Professor of Tourism Studies at Mid Sweden University, Sweden. Her research is focused on marketing and digitalisation in tourism and cuts across both business management and consumer behaviour.
Thanks for subscribing!
This email has been registered!
Take 20% off your first order
Enter the code below at checkout to get 20% off your first order