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This book observes and analyses transnational interactions of East Asian pop culture and current cultural practices, comparing them to the production and consumption of Western popular culture and providing a theoretical discussion regarding the specific paradigm of East Asian pop culture.
Seok-Kyeong Hong is professor in the Department of Communication at Seoul National University, Korea. She finished her PhD at University of Grenoble and was associate professor at the University of Bordeaux, France, between 2000 and 2013.
Dal Yong Jin is Distinguished Professor at Simon Fraser University, Canada. Following a career in journalism, Jin completed his PhD in the Institute of Communications Research at the University of Illinois in 2005.
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