Understanding Indian Culture for Sales Success in America: A Guide for Sales Professionals (Paperback) (ISBN-13: 9798387856815)

To successfully do business with Indian-American consumers, sales professionals must have a deep understanding and appreciation of Indian culture. India is a diverse country with a rich cultural heritage shaped by various religious beliefs, customs, and historical events. In "Understanding Indian Culture for Sales Success in America: A Guide for Sales Professionals," practical advice and real-world examples are provided to navigate potential cultural sensitivities and demonstrate respect for Indian traditions. With their unique diversity, strong emphasis on being educated, and unique communication styles, Indian-American consumers present a unique set of challenges for sales professionals.

Author: A. A. Mushawwar
ISBN-10: 8387856819
ISBN-13: 9798387856815
Publisher: Independently Published
Language: English
Published: 03/21/2023
Pages: 118
Format: Paperback
Weight: 0.37lbs
Size: 9.00h x 6.00w x 0.25d