Unpuzzling Innovation: Mastering Innovation Management in a Structural Way (Paperback) (ISBN-13: 9781387764266)

Innovation is about the future. Without it, you lose sight of tomorrow. Innovation is an exceptional, exclusive, and realistic idea that separates you from others without a second thought. The purpose of "​Unpuzzling Innovation - Mastering Innovation Management in a Structural Way​" is to demystify the puzzle of innovation in a structural way. ● Classify digital innovation into a broader spectrum ● Set principles for managing innovation and handling risk ● Recognize innovators with creative traits ● Reinvent business direction, model, cultures, or product/service/solution ● Develop the next practices to manage a balanced and dynamic innovation portfolio ● Strike the right balance between ideation and execution of innovation management ● Identify pitfalls on the journey of digital innovation ● Measure​ the effects of innovation on turnover and market share

Author: Pearl Zhu
ISBN-10: 1387764268
ISBN-13: 9781387764266
Publisher: Lulu.com
Language: English
Published: 04/23/2018
Pages: 336
Format: Paperback
Weight: 1.09lbs
Size: 9.00h x 6.00w x 0.75d