Vernor's Ginger Ale (Hardcover) (ISBN-13: 9781531632359)

Vernor's Ginger Ale has sparkling fizz, a unique taste, and a history that goes back before Coca-Cola, Pepsi, Hires, or Moxie. Upon returning from the Civil War in 1866, James Vernor opened a pharmacy in Detroit. He also opened a barrel of ginger ale extract he had created before the war. He discovered the four years of aging had mellowed the taste to perfection. A new "deliciously different" flavor had been created, and Vernor's Ginger Ale was born. From a small drugstore in Detroit to a product enjoyed across America and Canada, Vernor's is a success story. Vernor's is the story of a small back-room product turned into a highly successful brand. At over 140 years old, Vernor's is America's oldest continuously produced soft drink. Vernor's Ginger Ale takes readers on a journey from pharmacy to factory, from entrepreneur to franchised corporation.

Author: Keith Wunderlich
ISBN-10: 1531632351
ISBN-13: 9781531632359
Publisher: Arcadia Publishing Library Editions
Language: English
Published: 04/09/2008
Pages: 130
Format: Hardcover
Weight: 0.91lbs
Size: 9.61h x 6.69w x 0.38d