What They Don't Teach You In Business School: Real-World Sales And Service Skills You Need To Win And Wow Clients! (Paperback) (ISBN-13: 9781548706883)

The daughter of hard-working parents (Dad was a school teacher and Mom was an executive assistant), Michele was brought up in a small town in Massachusetts. Michele grew up wanting to leave "small town America" and experience the world. Although she grew up with friends, was outgoing, and was successful in academics and school activities, Michele felt like a "square peg trying to fit in a round hole" in a place where the small town "mentality" seemed to be all around her.

After getting good grades in high school, Michele studied at Boston College, where she graduated with honors with Bachelor's degrees in both Marketing and Economics. After working in the corporate world in sales, account management, and marketing positions, Michele developed a strong desire to leave the "corporate grind" and wanted to start her own business. Though the corporate paycheck was great, Michele had an entrepreneurial mindset. However, she was afraid to leave the security of the high-paying jobs she was accustomed to.

After starting the business part-time, Michele and her husband founded MPD Video Productions, and they eventually left corporate to run the business full-time. Michele and her husband both wanted "out" of corporate America so badly that they sold their big house, moved to a less expensive town, and downsized to cut expenses while building their business. The company is now an award-winning video production company.

Upon entering the small business arena, Michele quickly realized how many business owners lack critical sales and service skills, and how strongly this deficiency and inability to work with clients affects their success. Michele felt compelled to share her vast knowledge and experience with the world, in order to help other business people with selling and servicing prospects and customers, improving communication and setting expectations, and building customer loyalty. If she inspires one more person to leave the "corporate grind" to start a business, or if she helps another small business owner "win and wow" more customers, she has accomplished her goal by writing this book.

Michele has a love of working with clients, and thrives on providing a positive customer experience for her clients. She lives in Massachusetts with her husband Alan. Contact her at michele.mpdvideo@gmail.com, or via her video company's website at www.MPDVideo.com.