What Works (Hardcover) (ISBN-13: 9781118391693)

ROBERT CORNISH is the cofounder and CEO of Richter Group of Companies, a management, acquisition, and venture group that owns Richter10.2 Media Group, SMPK (Social Media Press Kit), and Richter10.2 Video. He has successfully launched and run five companies since 2002, all following a similar formula. Through the combined experience of those companies, Robert has helped implement effective growth methods that have resulted in Richter's consistent success. Richter is currently on track to be one of the fastest growth companies in America with consistent targets being met quarter after quarter.

WIL SEABROOK is the cofounder and COO of Richter10.2 Media Group. His strengths lie in identifying how communication and messaging can be improved across new media platforms, whether through branding, honing a message, or creating a video trailer that perfectly captures a client's business model, making it simple to understand.