When Clothes Become Fashion by Loschek, Ingrid

When Clothes Become Fashion (Paperback) (ISBN-13: 9781847883667)

Vendor: Ingrid Loschek
Product type: Books
Format: Paperback
$42.95
$42.95
$42.95
Subtotal: $42.95
When Clothes Become Fashion by Loschek, Ingrid

When Clothes Become Fashion

$42.95
When Clothes Become Fashion by Loschek, Ingrid

When Clothes Become Fashion

$42.95
Format: Paperback
Description
Description
x
When, how and why do clothes become fashion? Fashion is more than mere clothing. It is a moment of invention, a distillation of desire, a reflection of a zeitgeist. It is also a business relying on an intricate network of manufacture, marketing and retail. Fashion is both medium and message but it does not explain itself. It requires language and images for its global mediation. It develops from the prescience of the designer and is dependent on acceptance by observers and wearers alike. When Clothes Become Fashion explores the structures and strategies which underlie fashion innovation, how fashion is perceived and the point at which clothing is accepted or rejected as fashion. The book provides a clear theoretical framework for understanding the world of fashion - its aesthetic premises, plurality of styles, performative impulses, social qualities and economic conditions.

Author: Ingrid Loschek
ISBN-10: 1847883664
ISBN-13: 9781847883667
Publisher: Bloomsbury Publishing PLC
Language: English
Published: 08/01/2009
Pages: 256
Format: Paperback
Weight: 0.85lbs
Size: 9.10h x 6.10w x 0.60d
By Ingrid Loschek
By Ingrid Loschek
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Ingrid Loschek was, until her death in 2010, Professor in the history and theory of fashion at the University of Applied Sciences, Pforzheim. She was a Visiting Scholar at Harvard University and Guest Professor at Universities in Tokyo and Cairo.

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