Winning at the Game of Wife: How to Make Your Woman Love You, Want You, & Adore You, Like Never Before (Paperback) (ISBN-13: 9781630476748)

The marketing will be comprised of the following: Author website- www.greatmarriagegreatlife.com. Video and article marketing usingTraffic Geyser, video, and article sites like Facebook, Linkedin, Google, YouTube, Vimeo, Squidoo, Hubpages, etc. Creating and uploading videos and coresponding articles. Affiliate marketing (making offers to others' email lists). Internet advertising with Google Adwords, Facebook, Linkedin and Arcamax; intended to drive prospects to a lead page (squeeze page). The lead page is designed to qualify prospects by prompting them to enter their email address to receive valuable FREE information. PRINT ADS: magazine print ads for the book including Success, Men's Health, Outside, and various women's magazines. The ads will offer a FREE book (they pay shipping and handling) in exchange for opting into our marketing funnel. PR: attending the National Publicity Summit (put on by Steve Harrison) in NYC April 22nd. Pitching the book to daytime television shows, news shows, radio shows, and major magazine columnists. Radio show interviews. Planning a storm of radio show interviews the week that the book will be released and then continue sporadically throughout the year. Plans to JV with large corporations and non-profits for mass distribution of the books. Strategically build up anticipation for the book launch and then implement a sustainable advertising program based on the media that has proven successful. It will be critical to time the book launch with some of these marketing and PR strategies.

Author: James T. Horning
ISBN-10: 1630476749
ISBN-13: 9781630476748
Publisher: Morgan James Publishing
Language: English
Published: 04/05/2016
Pages: 180
Format: Paperback
Weight: 0.45lbs
Size: 8.00h x 5.00w x 0.42d