Write Better Surveys. Period. (Paperback) (ISBN-13: 9781534800519)

Developing surveys is not celebrated work and suffers a poor reputation for a multitude of reasons. Most notably, the tools required for effective survey design are based in cognitive science, statistics, research methodology, human and social behavior--as well as clinical expertise. Unfortunately the complexity is often under-appreciated. Not just by those of us that design and write them but even by organizations requesting data.

Author: Bonny Patricia McClain
ISBN-10: 1534800514
ISBN-13: 9781534800519
Publisher: Createspace Independent Publishing Platform
Language: English
Published: 06/20/2016
Pages: 26
Format: Paperback
Weight: 0.11lbs
Size: 9.00h x 6.00w x 0.05d